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How to assess your wayfinding

How to Assess Wayfinding Schemes

When designing a new wayfinding scheme a range of methodologies can be used to test and shape the outcome. But how can we assess the contribution to the performance of the business or destination as

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Lifecycle Approach to Wayfinding Design

A key sustainability challenge for anyone involved in commissioning, designing or manufacturing wayfinding signs, is to think well beyond day one. To future -proof and lengthen the operational life of the information, by really exploring

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Composite image of different signs

Wayfinding Scheme Maintenance

When specifying a new wayfinding system, it’s important to factor in the ongoing maintenance costs. Beyond ensuring the physical infrastructure is safe and kept in good order, you need to think about how frequently the

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Richlite material fabricated from paper

Sustainable Materials in Wayfinding

Selecting truly sustainable materials for wayfinding signs is challenging. It’s rarely a clear-cut choice – with low carbon products or processes often having a negative impact on some other aspect of the environment. A

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Floor level sign and apartment directional sign

Wayfinding Signage for the Fire Service

In November 2020, amendments to The Building Regulations 2010 came into force. Responding to the recommendations from the Independent Review of Building, following the Grenfell Tower tragedy, these new regulations cover wayfinding signage requirements for

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Large figure 10 in white letters against a purple velvet background

Celebrating 10 Years

Share on email Share on linkedin Share on twitter Share on pinterest June 2020 marked The Velvet Principle’s 10th anniversary. When we started developing plans for celebrating this milestone late last year, little did we

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Department of Transport pictograms showing various symbols as black outlines

Icons, Pictograms And Symbols

Anyone involved in the world of wayfinding and sign design is likely to come across the terms pictogram, icon and symbol sooner rather than later. As jargon goes these terms, are pretty innocuous. But

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Composite image of different sign types

The Language Of Wayfinding Consultancy

Every sector, discipline and business establishes its own language. Using single words or acronyms to represent more complex constructs that act as communication shortcuts. It’s all very well if you’re in the know, but it

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Creative design for an entrance identification sign to a car park

The Art Of Vertical Banner Sign Design

Vertical banner signs are frequently seen on the sides of buildings and shops or fixed to lampposts. For multi-storey buildings, applying high level, banner signs can help cut through the visual noise and increase visibility

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Main entrance to Trinity Leeds Shopping Centre

Importance Of Landmarks in Wayfinding

Highlighted in Kevin Lynch’s seminal book on urban planning The Image of the City, landmarks play an important role in helping us understand a place. Not only do they provide the datum points that help

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